今年“五一”假期，全國(guó)文旅市場(chǎng)呈現(xiàn)火熱新氣象。在旅游熱度持續(xù)攀升的同時(shí)，各地通過(guò)精細(xì)化服務(wù)，強(qiáng)化旅游市場(chǎng)監(jiān)管，確保文明安全旅游，推動(dòng)“流量”變?yōu)椤傲髁俊薄?/p>
細(xì)化服務(wù)，提升旅游體驗(yàn)——
作為“春城”昆明的一張“浪漫名片”，教場(chǎng)中路延綿的紫色花海每年都吸引大量游客前來(lái)打卡。為應(yīng)對(duì)預(yù)計(jì)單日可達(dá)十幾萬(wàn)人次的人流壓力，昆明市五華區(qū)蓮華街道提前部署多項(xiàng)服務(wù)保障措施，包括發(fā)放臨時(shí)出入證、增設(shè)移動(dòng)公廁、優(yōu)化共享單車管理，還組織志愿者開(kāi)展文明勸導(dǎo)與旅游服務(wù)。
“五一”假期，昆明市教場(chǎng)中路延綿的紫色花海盛開(kāi)。
“五一”假期以來(lái)，上海海昌海洋公園門(mén)票銷量同比大幅增長(zhǎng)，據(jù)上海海昌海洋公園副總經(jīng)理姜陸介紹，為保障游客安全出行、提升游客體驗(yàn)，上海海昌海洋公園延長(zhǎng)營(yíng)業(yè)時(shí)間，增加約20%的演出場(chǎng)次，增開(kāi)餐飲服務(wù)點(diǎn)位。同時(shí)，園方與當(dāng)?shù)卣嘘P(guān)部門(mén)協(xié)同聯(lián)動(dòng)，開(kāi)放景區(qū)周邊停車場(chǎng)、停車庫(kù)4000余個(gè)車位，有效緩解停車難題。
5月1日晚，游客在上海海昌海洋公園觀賞煙花秀。（上海海昌海洋公園供圖）
為提高旅游便利性、提升游客滿意度，沈陽(yáng)市文旅局安排專人到機(jī)場(chǎng)、火車站、汽車站的“文旅驛站”迎接外地游客，提供旅游資訊，送上伴手禮，使游客抵達(dá)第一時(shí)間就能享受到賓至如歸的“一站式”服務(wù)。
來(lái)自北京的游客陳女士說(shuō)：“我有一段時(shí)間沒(méi)來(lái)沈陽(yáng)了，這次假期專門(mén)來(lái)玩，沈陽(yáng)無(wú)論在景點(diǎn)打造還是旅游服務(wù)方面，都讓人耳目一新，真切感受到了當(dāng)?shù)亍畬櫽慰汀恼\(chéng)意。”
強(qiáng)化監(jiān)管，保障旅游安全——
客流高峰下，泰山旅游秩序井然。據(jù)了解，泰山景區(qū)管理部門(mén)于4月30日啟動(dòng)一級(jí)響應(yīng)，全員上崗迎接客流高峰。景區(qū)還升級(jí)了中央隔離導(dǎo)流線，上山下山分道通行，增設(shè)夜間值勤點(diǎn)位13處，預(yù)設(shè)應(yīng)急通道和應(yīng)急避險(xiǎn)場(chǎng)所。
為確?！拔逡弧奔倨诼糜问袌?chǎng)安全有序，海南省旅文廳要求全省A級(jí)旅游景區(qū)、夜間旅游和文化消費(fèi)集聚區(qū)等客流量大、易形成瞬時(shí)擁堵的經(jīng)營(yíng)單位，提前開(kāi)展風(fēng)險(xiǎn)研判，合理設(shè)置游覽線路，加強(qiáng)關(guān)鍵節(jié)點(diǎn)管理，完善安全提示和防護(hù)設(shè)施，增派人員巡查。
沈陽(yáng)市文旅局持續(xù)加大文旅市場(chǎng)監(jiān)管力度，組織開(kāi)展旅游景區(qū)、旅行社、文化娛樂(lè)場(chǎng)所、星級(jí)飯店等檢查，仔細(xì)排查安全隱患，嚴(yán)格規(guī)范市場(chǎng)秩序，全力保障旅游安全。
5月2日，在沈陽(yáng)盛京大劇院，觀眾們觀看演出。新華社記者 李鋼 攝
“智慧”賦能，助力景區(qū)管理——
云南西雙版納警方依托“智慧交管”平臺(tái)實(shí)時(shí)分析景區(qū)及城區(qū)主干道流量，對(duì)告莊西雙景、野象谷等熱門(mén)區(qū)域提前模擬預(yù)測(cè)，制定“一點(diǎn)一策”疏導(dǎo)方案，并聯(lián)動(dòng)文旅、交通部門(mén)增設(shè)臨時(shí)停車場(chǎng)2000余處、公交接駁專線7條，緩解交通壓力。
山東泰山景區(qū)按照“預(yù)留空間、確保安全”原則，綜合利用“智慧泰山”大數(shù)據(jù)即時(shí)研判客流數(shù)據(jù)，強(qiáng)化疏導(dǎo)設(shè)施和執(zhí)勤力量，引導(dǎo)游客安全便捷游覽。泰安市還推出“泰山易停”小程序，為自駕游客規(guī)劃最優(yōu)導(dǎo)航路線和停車泊位。
西雙版納警方護(hù)航“五一”假期，保障游客安全文明旅游。（余立武攝）
上海東方明珠廣播電視塔依托大數(shù)據(jù)分析游客購(gòu)票及入園規(guī)律，通過(guò)智能預(yù)約系統(tǒng)動(dòng)態(tài)調(diào)節(jié)團(tuán)隊(duì)與散客的分配時(shí)段。
“為應(yīng)對(duì)大客流，景區(qū)首次采取動(dòng)態(tài)延長(zhǎng)閉園時(shí)間的靈活措施，通過(guò)數(shù)字化預(yù)約系統(tǒng)調(diào)控團(tuán)隊(duì)與散客比例，優(yōu)化動(dòng)線設(shè)計(jì)，啟用大型室內(nèi)場(chǎng)地作為團(tuán)隊(duì)中轉(zhuǎn)空間，大幅提升了游客流動(dòng)效率?！?a class="keyword-search" >東方明珠廣播電視塔總經(jīng)理郭一峰介紹
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